Real Estate · Las Vegas · Since 2007
Real Estate Public Relations & Marketing
From entitlement to grand opening, we help developers, brokerages and master-planned communities earn coverage, win community support and fill their projects. Our team has helped tell real estate stories in Forbes, The Wall Street Journal, Mansion Global, Inman and the Las Vegas Review-Journal.
Where our clients are featured
Our clients
Who we work with
Real estate is our largest practice. We know the difference between selling a home, leasing a building and winning approval for a 2,000-acre community, and we build each program around the decision you need people to make.
Real estate investors & developers
Your project’s reputation starts long before the first sale. We help you introduce a new development, build relationships with neighbors and officials, and keep momentum through construction.
- Project announcements and media launches
- Community meetings and neighborhood outreach
- Groundbreakings, topping-outs and ribbon cuttings
- Investor and partner communications
- Issues and crisis communications when a project faces opposition
Brokerage owners & managers
Your brokerage competes for agents as much as for listings. We raise your firm’s profile so top producers want to join and clients know your name. We also publicize your agents’ listings in the media, which helps sell the property and gives your agents a marketing advantage most competitors can’t offer.
- Listing publicity that puts your agents’ properties in local and national media
- Media relations for your brokerage and its leaders
- Agent recruiting campaigns and employer branding
- Market expertise placements in local and national outlets
- Awards, rankings and sales milestone announcements
- Social media and content for the brokerage and its agents
Master-planned community developers
A master-planned community is a decades-long promise. We help you tell that story to buyers, builders, residents and the public, from first village to final phase.
- Brand storytelling and community launch campaigns
- Builder and partner announcements
- Resident engagement, lifestyle events and community programming
- Amenity, park and school opening events
- Coverage in lifestyle, business and national real estate media
Commercial real estate developers
Office, industrial, retail and mixed-use projects need tenants, partners and public support. We help you show what your project will mean for the region.
- Development and leasing announcements
- Tenant and deal announcements
- Economic development and jobs messaging
- Business and trade media placements
- Public meetings and stakeholder outreach for entitlements
What we do
Real estate services
One team for every stage of your project, so your message stays consistent from the first public meeting to the last sale.
Media relations
Project launches, listing publicity, market commentary, national and trade placements, and executive profiles.
Community engagement
Neighborhood meetings, stakeholder mapping, outreach to elected officials and community groups, and feedback reporting.
Crisis & issues communications
Support when a project faces opposition, construction impacts, lawsuits or negative coverage.
Special events
Groundbreakings, grand openings, VIP previews, broker events and summits.
Marketing & branding
Project naming, brand launches, sales materials and brokerage recruiting campaigns.
Digital & social media
Project websites, SEO, paid campaigns and social content for communities and brokerages.
Strategic planning
Launch roadmaps and communications plans tied to your sales and approval schedule.
Our work
Real estate stories we’ve helped tell
PuraVida Senior Living groundbreaking
The challenge
Foresight needed its groundbreaking to do more than mark the start of construction. It had to show government partners, investors and the community that this complex, multi-funded project had broad public support and would be completed.
What we did
- Built the story on state data showing Nevada’s urgent need for senior housing
- Coordinated remarks from officials at the city, county, state and federal levels in a tightly run 45-minute program
- Prepared spokespeople, wrote and distributed the press release, and managed media on site
- Produced the full ceremony, from run of show to tents, staging, hard hats and ceremonial shovels
Results
- More than 75 attendees, beating the goal of 30
- The North Las Vegas mayor, four of five city council members, and representatives of the Clark County Commission, the governor, the secretary of state, Congress and the U.S. Senate took part
- More elected officials and stakeholders than any previous Foresight groundbreaking or grand opening
- Coverage on every local TV news station and in the daily newspaper, worth an estimated $70,000 in news value
- New investor interest in future senior housing projects
Levin Rinke Realty in The Wall Street Journal
The challenge
Levin Rinke Realty was Pensacola’s leading brokerage but had never earned significant national coverage. It also had a new president who was new to the market and needed to be known locally and nationally as the go-to expert on Pensacola real estate.
What we did
- Compared national outlets by reach and real estate readership, and chose The Wall Street Journal’s Mansion section as the top target
- Found a WSJ reporter already covering growth in Northwest Florida and built a pitch around that interest
- Developed a fresh angle: how the nation’s first multiyear European settlement became one of the best places to live in the country
- Positioned the firm and its new president as the expert sources on Pensacola’s booming market
Results
- An exclusive WSJ feature, “The Surprising New Hipness of Pensacola.” It was the cover story of the Mansion section and a top story on WSJ.com and Mansion Global
- Follow-up coverage from the Daily Mail, MSN and others
- An estimated audience reach of nearly 275 million and more than $2.5 million in publicity value
- Shared by Pensacola’s mayor, and brought up by other mayors at a national event in Washington, D.C.
- Calls from investors and business leaders, giving the firm’s president new relationships across the city
Why us
Why real estate leaders choose us
- Real estate is our specialty, not a side practice.Since 2007 we’ve worked with residential and commercial developers, master-planned communities and brokerages.
- We know the Las Vegas market and beyond.We work with clients in Nevada, California, Arizona, Utah, Oklahoma, South Dakota and Florida, and we know the reporters who cover development in each.
- Senior-level attention.Founded by Sarah Thornton, APR, our boutique team means you work directly with experienced professionals.
- Award-winning work.We’ve won PRSA Pinnacle Awards from the Las Vegas Valley Chapter since 2019, most recently in 2026. Founder Sarah Thornton, APR, has twice been named the chapter’s Senior Practitioner of the Year.
- Women-owned and certified.We’re a WBENC-certified women-owned business, which can help developers and contractors meet supplier diversity goals.
FAQ
Frequently asked questions
When should a developer bring in a PR firm?
As early as possible, ideally before your first public meeting or announcement. Early outreach shapes how neighbors, officials and the media first hear about your project, which is much easier than correcting a story later.
Do you help with community opposition to a project?
Yes. We map stakeholders, plan and run community meetings, prepare your spokespeople and respond to concerns clearly and quickly. Our goal is to build understanding and support for your project.
Can you help our brokerage recruit agents?
Yes. Media coverage, awards and a strong social presence make your brokerage more attractive to top agents. So does listing publicity: when we get your agents’ properties in the news, they gain a selling tool most agents can’t offer their clients. We build recruiting campaigns that show what makes your firm a great place to work.
Do you work with master-planned communities over the long term?
Yes. We support communities from launch through buildout, including builder announcements, amenity openings, resident events and ongoing media relations.
Do you only work in Las Vegas?
No. We’re based in Las Vegas and work with real estate clients in Nevada, California, Arizona, Utah, Oklahoma, South Dakota and Florida. We also place stories with national real estate and business media.
How do you measure results?
We track media placements, audience reach, event attendance, website traffic and leads, and we tie them to your goals, such as sales pace, leasing activity, recruiting or project approvals.
Get in touch
Have a project coming up?
Whether you’re planning a groundbreaking, launching a community or growing your brokerage, we’d love to hear about it. Tell us about your project, and we’ll be in touch to talk about your goals.
Connected Communications9339 W Sunset Rd, Unit 110
Las Vegas, NV 89148
(702) 721-8288
sarah@connectedcommunications.com